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UniqueBoard網(wǎng)站：為年輕創(chuàng)意人才提供求職平臺的新型創(chuàng)意網(wǎng)站
丹·基姆(Dan Kim)2013年從紐約大學(xué)畢業(yè)，獲得影視專業(yè)學(xué)位，卻發(fā)現(xiàn)自己完全置身于意想不到的情況：一個朋友請他幫忙拍一部音樂錄像，這在當(dāng)時對于他來說是個非常好的機會，基姆卻拒絕了。“我學(xué)的是電影，卻不認(rèn)識什么人可以幫忙，”他說，自己當(dāng)時在這個圈子里沒有什么熟人。“我覺得居然沒有什么地方可以供我這樣的人分享創(chuàng)意，真是荒謬。人們還在Craigslist!”這種想法驅(qū)使基姆創(chuàng)立了UniqueBoard網(wǎng)站，電影、時尚、設(shè)計、音樂、藝術(shù)、舞蹈/表演和技術(shù)/編程這七個門類的藝術(shù)家們可以在這里尋找同伴，開展各種項目。“我們正在把合作過程數(shù)字化，減少多余的交往步驟，讓它變得簡潔有效，”基姆說。自從2月運行以來，它已經(jīng)有了200多個用戶，很多人來自紐約，也有很多來自海外。
這個網(wǎng)站的用戶分兩種：需要工作人員的項目領(lǐng)導(dǎo)者，以及需要工作的藝術(shù)家。兩種人都要在網(wǎng)上建立檔案，解釋自己在這個市場上的需求，理想的情況下，就能找到自己需要的人。它沿用傳統(tǒng)的招募廣告形式，是一個簡單、沒有廢話的結(jié)構(gòu)，吸引了不少人的目光，其中就包括國際眾籌網(wǎng)站RocketHub的創(chuàng)始人之一布萊恩·米斯(Brian Meece)，他最近成了這個新項目的顧問。“丹的Unique Board概念有巨大的潛力，可以在創(chuàng)作和經(jīng)濟(jì)方面對藝術(shù)家們產(chǎn)生非常積極的影響，”米斯說。“Unique Board注重為創(chuàng)意階層提供職業(yè)機會，把自己定位為‘技術(shù)藝術(shù)'領(lǐng)域內(nèi)的領(lǐng)袖。這種商務(wù)模式在三五年內(nèi)就會興盛起來。”
和Match.com及Tinder等在線約會平臺一樣，Unique Board也為成員提供真實的線下見面：一系列名為"Unique Gaterings"的派對。第一次活動由保羅·克雷(Paul Clay)設(shè)計，他曾為百老匯音樂劇《吉屋出租》(Rent)設(shè)計過布景，也曾為MoMA和安娜·蘇(Anna Sui)設(shè)計過舞臺。活動于二月底在曼哈頓舉行，大獲成功。第二次活動在5月22日舉行，基姆期望在同期推出網(wǎng)站的1.5版本。隨著平臺不斷發(fā)展，基姆希望增加社交媒體和眾籌功能，“藝術(shù)家必須生存，現(xiàn)在的選擇都不夠?qū)嶋H，”他說，“有那么多創(chuàng)意被浪費了，我們需要彼此。”
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After graduating from New York University in 2013 with a degree in film and television, Dan Kimfound himself in an entirely unexpected situation: a friend asked him to help shoot a musicvideo, an incredible opportunity at the time, and Kim had to turn him down. "I was in filmschool, but I didn't know anybody who could help," he explains, referencing histhen-nonexistent set of industry contacts. "I thought it was insane that there was no spacefor people like me to share their ideas. People still use Craigslist!" The realization drove Kim tocreate Unique Board, a website wher artists working in seven different categories –cinematography, fashion, design, music, art, dance/performance and technology/programming– can find each other for different projects. "We're digitizing the collaboration process, makingit simple but effective by cutting off all the extra steps of networking," Kim explains about thesite, which has amassed over 200 members — many based in New York, many othersinternational — since going live in February.
There are two kinds of users on the site: project leaders who need to staff up, and artists whoneed work. Both types create profiles explaining what they're in the market for and, hopefully,find each other. It follows the age-old want ad formula, a simple and no-nonsense setup thathas already attracted the attention of people like Brian Meece, a co-founder of RocketHub, aglobal crowdfunding site, who recently became an advisor to the start-up. "Dan's Unique Boardconcept has huge potential to impact artists in a very positive way – both creatively andfinancially," said Meece. "By focusing on bringing professional opportunities to the creativeclass, Unique Board is positioning to become a leader in the ‘tech arts' space. The businesscould be massive in three to five years' time."
Like the virtual dating platforms Match.com and Tinder, Unique Board also offers an offline placefor members to meet organically: a series of parties called Unique Gatherings. Following on theheels of the first successful event in Manhattan at the end of February — designed by Paul Clay,who created the sets for the Broadway musical Rent and has staged events for the Museum ofModern Art and Anna Sui — the second is scheduled for May 22, around the same time that Kimexpects to release the 1.5 version of the site. As the platform grows, Kim hopes to addsocial media and crowdfunding components to the mix. "Artists have to survive and thecurrent options are not practical," he says. "So many ideas are wasted. We need each other."
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